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About the book
This book deals with the concept of a sustainable value creation in organisations. The underlying assumption is that sustainability offers profitable, social, and environmental growth opportunities if it is ingrained into a company´s products/services and their supply chains. In this respect, the book examines the economic, societal, and environmental factors, which influence the value-creation process of organisations, the requirements and expectations which have to be met and which measures and approaches need to be taken to implement a sustainable value chain. Furthermore, the book provides a variety of practical case studies, showing how famous and successful companies introduce sustainability into their value chains.